AVONDALE
GROWING CITY ON THE OUTSKIRTS OF ATLANTA
Avondale Estates is one of the South’s first planned city developments, located just outside of Atlanta, Georgia. As the city grows, it needed a visual identity that could express warmth, community, and quirkiness while still functioning clearly and confidently at an official government level. The resulting system balances friendliness with structure, creating a welcoming identity that works across civic and community communication.
WORKED ON AT SON&SONS
CATEGORIES: VISUAL IDENTITY, ILLUSTRATION, STRATEGY, PRINT PRODUCTION
CREDITS: WADE THOMPSON, JEFF JARVIS, CAMERON DI MATIA, MADELENE TETSCH